Facebook Monetization Requirements Explained
Audiodrome is a royalty-free music platform designed specifically for content creators who need affordable, high-quality background music for videos, podcasts, social media, and commercial projects. Unlike subscription-only services, Audiodrome offers both free tracks and simple one-time licensing with full commercial rights, including DMCA-safe use on YouTube, Instagram, and TikTok. All music is original, professionally produced, and PRO-free, ensuring zero copyright claims. It’s ideal for YouTubers, freelancers, marketers, and anyone looking for budget-friendly audio that’s safe to monetize.
Want to earn on Facebook or Instagram? Start with eligibility. Meta checks who you are, where you operate, how you treat viewers, and if your content follows the rules. Fail here, and the revenue switch stays dark.
Pass Partner Monetization Policies, Content Monetization Policies, and Page Quality before touching music. Confirm country availability, fix strikes, and keep receipts. Open the Professional Dashboard, read the warnings, clear them, and recheck eligibility
The Foundation: Monetization Eligibility (What Meta Actually Checks)
Meta doesn’t let every account earn money. They start by checking if your Page meets basic requirements around authenticity, country access, Page quality, and overall compliance. These checks sit at the foundation of every monetization feature. If you don’t pass here, nothing else you set up (ads, subscriptions, brand partnerships) will move forward until issues are resolved.
Partner Monetization Policies (PMP)
Partner Monetization Policies set the baseline. They look at who you are, where your Page is based, and if you follow Facebook’s rules. Without meeting PMP, you can’t switch on ad breaks, Stars, or any other revenue feature.
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Authenticity matters most. You need to run a real identity or business. Fake names, misleading brands, or copied Pages risk being flagged and disqualified from monetization. Facebook wants to see genuine accounts tied to real people or organizations.
Country availability is also crucial. Monetization features only work in certain regions. If you’re outside the approved list, you won’t be able to activate ads or payouts, even if your content is popular.
Page quality is another major checkpoint. If your Page racks up misinformation warnings, repeated spam, or community guideline strikes, it will show as “at risk.” Poor quality scores can shut down access to revenue tools quickly.
Policy compliance ties everything together. This means following Facebook’s broader rules, including content standards, ad guidelines, and distribution eligibility. Violations here not only remove monetization but may also limit how your content appears across the platform.
If you fail PMP, you cannot turn on any monetization features. No amount of toggling or settings changes will fix it until the violations are cleared and your Page passes review.
Content Monetization Policies (CMP)
Once you pass PMP, you also need to satisfy Content Monetization Policies. These rules focus less on who you are and more on what you publish. Facebook checks if your videos, reels, or live streams meet stricter guidelines than the general Community Standards.
Originality is the first filter. You must own the rights to your content. Clips stitched together from TV shows, movies, or music videos are not eligible. Meta prioritizes creators who produce fresh, unique work.
Compliance covers the details. Your videos need to follow laws, intellectual property rules, and Meta’s terms. Even small infractions, like using unlicensed background music, can disqualify a post from monetization.
Ad-safe guidelines make up the final barrier. Content with excessive profanity, shocking imagery, misinformation, or adult themes won’t qualify for ads. Advertisers want brand-safe environments, and Meta enforces this standard tightly.
Check your status
The easiest way to see where you stand is inside your Professional Dashboard or Meta Business Suite. Under Monetization, you’ll find clear signals about what’s active, what’s blocked, and why. This helps you track eligibility in real time.
Monetization Eligibility Checker
Use this Facebook Monetization Eligibility Checker to estimate eligibility under Partner Monetization Policies and Content Monetization Policies. For official status, open Professional Dashboard → Monetization to review alerts, country availability, Page Quality, and any policy violations listed.
Facebook Monetization Eligibility Checker
Quick self-check for PMP/CMP readiness. For official status, open Professional Dashboard → Monetization.
Your Eligibility Estimate
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What’s Changing in 2025 (Facebook & Instagram)
Meta is reshaping how creators earn on both Facebook and Instagram. The company has started winding down older monetization programs, including certain Reels and video ad formats, with final earnings scheduled to end on August 31, 2025. Creators who previously relied on these formats will see invitations to a new Facebook monetization experience, which is gradually rolling out to eligible accounts.
Eligibility standards are shifting as part of this change. Meta is tightening the link between partner policies, content rules, and monetization features. This means some creators may need to re-qualify or meet new thresholds to access updated tools. The only way to know for sure is to check your Professional Dashboard or Business Suite, since rollouts vary depending on country and account type.
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On Instagram, monetization continues through features like Subscriptions, paid badges, and other creator tools. While these remain active in 2025, their requirements are not uniform. Some regions may have higher follower thresholds, and certain features may not appear at all, depending on the account category.
To stay compliant and avoid losing access, creators should regularly review Instagram’s Content Monetization Policies as well as program-specific guidelines, like those for Subscriptions. Meta updates these documents frequently, and small changes can determine if content qualifies for revenue.
In practice, the 2025 shift is about consolidation. Instead of multiple scattered programs, Meta is moving toward streamlined systems that reward creators meeting clear quality and eligibility standards. The more you keep track of dashboard notices and policy updates, the less likely you’ll be caught off guard by sudden changes.
Music on Reels: What’s Allowed (And Why Claims Happen)
Reels are built for quick, creative storytelling, but music rules can feel confusing. Meta enforces clear boundaries around what audio you can use, and claims happen fast if you step outside those expectations.
The rule of thumb
On Facebook and Instagram Reels, you should either add audio directly inside the app from Meta’s licensed catalog or use your own original recordings. Meta tracks usage closely, and staying in-system reduces claim risk.
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Royalty-free or otherwise licensed tracks are allowed if your license covers organic use on Meta platforms. Always save proof of purchase (PDF license or receipt) since this may be required if a claim is challenged.
Meta Sound Collection, also known as the Sounds Collection or Audio Library, offers music that has been cleared by Meta for use within its platforms. Choosing tracks from here significantly lowers the chance of takedowns and usually keeps monetization features intact.
Business & brand accounts on Instagram
Business and brand accounts sometimes see a reduced catalog of popular licensed music. This is intentional: Meta limits access to prevent commercial misuse of mainstream tracks that were licensed primarily for personal creator use.
If you’re on a business account, you can still add music safely. The Sound Collection remains open, and you can also upload royalty-free tracks you’ve licensed properly for social media use. This ensures professional content remains compliant.
Facebook Live & long music segments
Meta’s guidance for Live streams is to keep recorded music use short and secondary. The focus should always remain on the video itself, not on turning a Live session into a music broadcast.
For longer uses, limit the number and length of recorded tracks unless the event is a performance you own or perform yourself. Meta allows that kind of use, but looping background tracks or playlist-style streams trigger claims quickly.
Monetization With Music: What Actually Pays (And What Doesn’t)
Meta applies strict rules about when music-related content earns revenue and when it only drives reach without payouts.
Facebook video “Music Revenue Sharing”
When creators use licensed music from Meta’s catalog in eligible Facebook videos, they can earn 20% of the ad revenue. The remaining share goes to rights holders and Meta, making this one of the few direct music-linked payouts.
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This program has been applied mainly to Facebook videos and not across all formats like Reels or Stories. Eligibility also depends on factors such as video length, territories where your content appears, and your Page’s monetization status. Always confirm details in your dashboard.
Ads on Facebook Reels (program status)
Meta has announced that some Reels ad monetization programs will stop generating earnings after August 31, 2025. After that, eligible creators may receive invitations to a new consolidated monetization experience with stricter eligibility requirements.
Music rules here matter. For Reels monetization, Meta specifies that only royalty-free tracks or music from the Meta Sound Collection are fully eligible. Using commercial or mainstream tracks often restricts payouts, even if the content remains visible.
Instagram Reels monetization reality
Instagram’s setup is more fragmented. Creators can earn through Subscriptions, Gifts, branded content, and occasional invite-only bonuses. Each program comes with different thresholds for age, account type, and policy standing, and they don’t always overlap.
Bonus programs on Instagram appear and disappear, sometimes tied to seasonal or experimental rollouts. Because of this, creators should avoid treating them as a long-term strategy and instead build on more stable revenue tools like Subscriptions or partnerships.
Avoiding Demonetization & Mutes: A Practical Checklist
Meta’s systems move quickly, so the best way to protect your content and revenue is to prepare before you post and respond carefully if a music claim appears.
Before you post:
Start by checking your Professional Dashboard to confirm that you meet Partner Monetization Policies, Content Monetization Policies, and Page quality standards. If your Page shows limits or violations, fix them first before posting new content.
Choose compliant audio every time. The Meta Sound Collection is the safest option since Meta licenses this music directly for platform use. You can also rely on royalty-free tracks you have properly licensed – just save proof of purchase.
If you decide to use in-app licensed tracks, confirm that your chosen format allows it. For example, some music is cleared for Reels but not for longer videos or Live streams, and business accounts often face catalog restrictions by design.
Keep your visuals in focus. Meta discourages “audio-only” uploads or videos where the soundtrack is the main attraction. Long, uninterrupted music tracks with minimal visuals often trigger mutes, distribution limits, or outright takedowns.
If you get a “music rights” warning/claim:
First, open the notice to see the exact action taken. Meta distinguishes between mutes, blocks, limited distribution, and monetization removal, and your next steps depend on the specific type of restriction.
The quickest fix is swapping your soundtrack for something from the Meta Sound Collection. If the audio is muted, you can also use Meta’s built-in replacement tools to restore the video without losing reach.
If you already have a license, file an appeal and attach proof. Include the license PDF, invoice, or project documentation, and confirm that the license covers Meta platforms, the format you used, and your account type.
Meta also explains that rights can change over time. A track previously cleared for use might later face new restrictions. In those cases, affected content may be restored if the rights holder updates permissions, but you should still monitor your notices closely.
Facebook vs. Instagram: Key Differences That Trip-up Creators
Even though both platforms fall under Meta, the way they handle music and monetization isn’t identical. Many creators lose revenue or face mutes because they assume the rules work the same across both.
| Topic | ||
|---|---|---|
| Access to licensed music | Via in-app catalog; Sound Collection recommended for monetization | Business accounts may be restricted from full licensed library access by design |
| Monetization with music | Video revenue sharing (20% creator share) on eligible content using licensed music; Reels programs evolving | Subscriptions/Gifts/branded content; bonuses are invite-only and subject to change |
| Live with music | Keep recorded music limited; ensure visual is primary | Similar principle: visual-first; use short clips unless it’s a traditional performance |
Access to licensed music
On both Facebook and Instagram, you can add tracks through the in-app catalog. For creators focused on monetization, Meta’s Sound Collection remains the safest choice, since it’s pre-cleared and designed to support ad-friendly content.
Business and brand accounts on Instagram face tighter restrictions. Access to mainstream licensed tracks is often limited by design, since Meta reserves many commercial songs for personal creators. This frustrates some users, but it’s policy.
Monetization with music
Facebook offers video revenue sharing, where eligible videos using licensed music from Meta’s catalog earn creators a 20% share. This system hasn’t fully extended to all formats like Reels, which are still undergoing program changes and future consolidation.
Instagram’s revenue streams look different. Creators rely on Subscriptions, Gifts, and branded content deals, while bonus programs remain invite-only and temporary. Because these programs shift often, building stability means treating them as add-ons, not a long-term income plan.
Live with music
On Facebook Live, Meta expects music to be a background element at most. Recorded tracks should be limited in both number and length, with the video’s main focus always on visuals rather than the audio itself.
Instagram follows a similar principle. When streaming, short clips of recorded music may work without issue, but turning a Live into a listening session risks mutes or takedowns. Only traditional performances you own or perform yourself get broader leeway.
“Will Using Meta’s Music Library Guarantee Monetization?”
The short answer is no. Meta’s music library, including the Sound Collection, is the lowest-risk option for creators, but it does not guarantee monetization on its own. Your eligibility still depends on broader factors like account type, policy compliance, and the format you’re publishing.
Even when you use cleared tracks, regional differences play a role. Some monetization features only exist in certain countries, and payout structures can shift without much notice. Business accounts also face more restrictions than personal creator accounts, which affects access and earnings.
Meta also updates its monetization programs frequently. Some opportunities, such as Reels ads, have official sunset dates and get replaced by new systems. That means even if you use approved music correctly, the payout rules may change. To stay safe, always double-check your Professional Dashboard for the latest eligibility status.
Safer Audio Sourcing (So You Keep Earnings)
Meta’s Sound Collection is the most reliable choice for both Facebook and Instagram. It offers tracks already cleared for platform use, which means fewer claims, smoother distribution, and stronger chances of keeping monetization active.
Royalty-free music can also be safe if you pick the right provider. Choose libraries that clearly allow social media use and provide downloadable license documents. Keep invoices, receipts, and license terms so you can show proof in disputes. If your account is set up as a business or brand, avoid depending on trending pop tracks – even if they appear available, using them can still block or reduce monetization.
Nothing is safer than using your own original recordings. When you own both the composition and the sound recording, you control the rights and can show proof instantly. Public domain works can also be used if you create new recordings yourself, since old recordings may still carry copyright protection. This path gives you the most control and the least friction with Meta’s automated systems.
Fast Diagnostics: Why Your Reel Lost Monetization (flow)
The first step is checking your policy status. If your Page fails Partner Monetization Policies or Content Monetization Policies, monetization will be blocked until violations are resolved. Use the Professional Dashboard to see where you stand.
Next, confirm if the program is still active. Some Facebook and Instagram monetization programs are scheduled to end on August 31, 2025. If your Reel relied on one of those programs, earnings may stop even if you followed the rules.
Audio choice is another frequent cause. Using the Meta Sound Collection or properly licensed royalty-free tracks keeps you in the clear. Popular licensed songs may only be eligible under certain programs, sometimes triggering revenue sharing or outright restrictions.
Account type matters too. Instagram business and brand accounts have narrower access to licensed music by design. Even if a track appears available, business accounts are limited to protect against unauthorized commercial use, which can directly affect monetization.
Finally, make sure the format aligns with Meta’s guidance. Live sessions or uploads that lean heavily on long recorded tracks usually violate music rules. Keeping visuals primary and trimming music segments helps preserve both reach and earnings.
Policy status (PMP/CMP)
If not OK, fix violations in Professional Dashboard before posting.
Program still active?
Some programs end Aug 31, 2025 – confirm status in your Monetization dashboard.
Audio source
Sound Collection or properly licensed royalty-free → proceed.
Licensed pop song → may be eligible only in specific programs; can restrict monetization or trigger revenue share.
Account type
Instagram business accounts may lack full licensed-music access by design.
Format match
Live or long recorded segments violate guidance – shorten or replace to restore eligibility.
FAQ (quick wins)
Can I monetize a Facebook video if it uses a licensed song?
If it meets Music Revenue Sharing criteria, Meta says creators receive 20%. You still need PMP/CMP eligibility, the correct format, and qualified tracks.
Why does my Instagram business account have “boring” music options?
It’s intentional. Some business accounts don’t have access to the full licensed library to prevent commercial misuse – use Sound Collection or royalty-free licenses instead.
My Reel used Facebook’s own music but got limited monetization – why?
Eligibility depends on program rules, format, account type, and region. Library usage reduces risk but doesn’t override monetization policies or program sunsets.
Audiodrome was created by professionals with deep roots in video marketing, product launches, and music production. After years of dealing with confusing licenses, inconsistent music quality, and copyright issues, we set out to build a platform that creators could actually trust.
Every piece of content we publish is based on real-world experience, industry insights, and a commitment to helping creators make smart, confident decisions about music licensing.
